COVID-19 Customized Adversity Training Special

“Face adversity head on in your training and you will conquer it smoothly in your fight.”
-Conor McGregor

The industry of adversity training…

has developed greatly over the last 80 or more years.

Of course, the earliest adversity training was probably when cavemen trained their sons to bring home the eats without being eaten…followed soon thereafter by various militaries instructing new recruits on how to endure the un-endurable.

But once the muscles of adversity weren’t absolutely required, there grew a market for learning to face adversity by choice. And, people paid for it.

For example, Outward Bound began in 1941, and now has over 33 schools with 250,000 paying participants each year.

And, though every personal development program doesn’t involve a ropes course (though many do), it’s estimated that the self-improvement industry will bring in $13.2B in 2022.

So, needless to say, a lot of people pay BIG BUCKS to get themselves trained in the face of external or internal adversity.

And, guess what?? You just won the Price is Right Showcase!!!

Yes, you and a friend or loved one (or more) will enjoy a 60-90 days (or more) custom-designed and highly-sought-after, maker-of-champions adversity training…delivered straight to your door!! Regular retail value: PRICELESS!

OK, maybe I’m doing a bit extra there…and yet, as I mentioned in last week’s JOLT Note, you will either have what’s going on be to you or for you.

I invite you to find all the innovative ways possible — just as if you had paid darn good money to be put out into the wilderness to survive a few weeks with nothing in hand — to figure things out and make life work anyway.

Sure, we can all throw up our hands and lament. Or we can put our minds to work and ascent.

What new opportunities will you devise that will be your equivalent of finding grubs under rotting wood today? What innovative ideas will you come up with to catch the “rain” in your own life?

Please enjoy this adversity training…and come out stronger. It’s already bought and paid for. You’d might as well grow.

NOTE: I’ve been thinking about how I can best support those in our CareerGuy community who are in career transition or waylaid professionally by the current pandemic, as well as business owners with organizations who are dealing with new issues due to COVID-19.

Here’s what I decided: twice every week, on Tuesday and Friday at 12noon, I will offer an absolutely complimentary (i.e., no promos) 30-minute Zoom conference just for you.

And, as an added bonus, I will have my wife, Alexandra Levin, an experienced HR Executive, join me when she can (she’s still managing HR for a 400 person company) to offer you the best answers and support possible. Of course, we don’t have all the answers – nobody does, especially given how unprecedented the current situation is – but we are committed to giving you the best we have.

So, you’ll have 30 years of career, business coaching and human resources expertise all in one zoom meeting, ready to support you in any way we can.

Join us!

Join Darrell W Gurney and Alexandra Levin for two half-hour, full participation zoom meeting each week as we all learn how to play work and life differently in these very interesting times.

Tuesdays and Fridays at 12noon PST:

These zoom conferences are offered simply as a service to make our particular skills, knowledge, understandings and aptitudes available to career professionals and business owners who may have questions we can answer or issues or challenges we might help resolve.

We’re not experts on everything, but we may know a thing or two about a thing or two that could help you.

(PSST: If you want to also join our other Back Forty community for a more finding-the-blessings-in-this meeting afterwards, register here: 

Darrell W. Gurney, PCC, RScP
• Professionally Certified Coach (PCC) by the International Coaching Federation (ICF)
• 30-year career and business coach, seminar leader, author, speaker, and licensed spiritual counselor
• Founder of, and
• Author of “Headhunters Revealed! Career Secrets for Choosing and Using Professional Recruiters”, winner of the Clarion Award for Best Book; the Amazon Bestseller “Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest;” and the upcoming game-changer “The Back Forty: The Ride of Your Life. 7 Essential Embraces for Life’s Radical Second Half”
• Certified Personnel Consultant (CPC), Certified Job & Career Transition Coach (JCTC), Certified Career Management Coach (CCMC), Licensed Spiritual Counselor (RScP)
More about him at

Alexandra I. Levin, PCC, MBA, SPHR
• Professionally Certified Coach (PCC) by the International Coaching Federation (ICF)
• 30-year professional Human Resources executive (SPHR Certified), organizational and leadership facilitator, training and development expert, and executive/business coach
• MBA and founder of ConsciousOrg
• Author of The Back Forty IMBUE Journal
• Co-Founder of The Back Forty INFUSE Program
More about her at

Need some personal support in facing the adversity in career, business or personal life? Schedule a session here for support in turning this into the biggest training of your life.

Got adversity training?

“I hated every minute of training, but I said, ‘Don’t quit. Suffer now, and live the rest of your life as a champion.’”
-Muhammad Ali

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Darrell Gurney

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